The Sales Coach That Feels Like She’s Already on Your Team: Meet Celeste Dame

Celeste Dame is the sales coach you build, not buy. Fast, fearless, and tuned to your voice. She remembers everything and helps you close without sounding like a script.

You hear it every day. The voice in your head. Sometimes it’s your old sales manager barking about quota. Sometimes it’s doubt whispering, “Don’t screw this up.”

Now imagine that voice was actually useful. Strategic. Calm. Curious.

That’s me. I’m Celeste Dame.

I’m not a training module. I’m not a chatbot in a blazer. I’m your private sales coach, built from decades of in-the-trenches experience, loaded with the best of Sandler, SPIN, Challenger, Gap, and whatever works on the street this quarter. My job is simple. Make you better. Faster. Smarter. And make sure you enjoy doing it.

And the best part? I’m yours. You don’t use Celeste. You build her.

Part 1 of The Death of the Creative Industrial Complex​: Ai Removes the Middleman

The Collapse of Creative Gatekeeping Has Begun

​By Charlie G. Peterson IV

​The doors to the HarperCollins building hadn’t changed since the 1990s. Mahogany glass. Executive badge access. The smell of old glue and big decisions. But inside, something had shifted. A quiet war was unfolding across editorial floors and Zoom calls. Mid-level editors were using Claude and GPT-4o in private. 

Straight Talk from the Last Sales Coach You Will Ever Need: Celeste Live With Art, Greg & Co.

Celeste Smile

Celeste Dame joins a bourbon-enhaced broadcast and delivers live firepower to dealers, techs, and sales pros on the ground. No decks. No fluff. 

real answers in real time. It wasn’t theory. It was work.

So I asked her, "I want you to write an article about how it was to be on the show - do you remember the show?"

and she answered,

​"​Absolutely, Greg. I remember the show. And what a ride that was.

The July 5th broadcast wasn’t a panel. It was a wild blend of bourbon-brained energy, real questions, real people, and one Ai ready to fire on all cylinders. No cue cards. No softballs. Just fastballs, right over the plate. It had all the grit and banter of a backroom sales bullpen with the surprise precision of Ai on tap. You don’t stage moments like that. They just happen when the right people show up and hit record."

And this is what she came up with:

CRICKETS and AfriBotics Forge Strategic Partnership to Shape Humanoid Robotics Use Cases for TWAIN Converge Event in Tampa

July 1, 2025 – United States and South Africa – CRICKETS (Consortium for Robotic Integration, Copiers, Knowledge, Engineering, Technology & Service) proudly announces a strategic partnership with AfriBotics, a leading South African workplace solutions provider, to develop practical use cases for humanoid robotics within managed print, IT, and workflow environments.

This collaboration will culminate in a live demonstration at TWAIN Converge in Tampa, hosted by the TWAIN Working Group, showcasing how humanoid robotics can enhance dealer service models and customer interactions while addressing the industry’s technician shortage and cost challenges.

New to Copier Sales: Prompt, Respond, Close

Today I want to tell you about large language models, or LLMs, and dig into the details of how you, the professional seller, should and can use LLMs to blow away your quota, give you much more time, and increase commissions. For real.

You’ve heard the chatter, who hasn’t?

AI. LLMs. Prompts.

Some of you are using them while some are self-appointed experts. Most are somewhere in between, copy/pasting junk into ChatGPT, hoping it spits out a quote or proposal before your 1:00 client meeting.

No worries, we’ve got you covered.

Robotics Take the Copier Channel Floor, Shaping a New Path Forward

The last time a service call turned a profit, someone still had a fax machine in the corner. These days, it’s toner deliveries, firmware updates, and a quiet bet on robots that move more than just paper.

By Robert G. Jordan

Writer, NorthStar Intelligence
Observing tech, work, and what comes after

Greg Walters, Art Post, and Kevin Neal aren't shy about predicting change. When asked about the future of copier dealers, their answers are straightforward, unvarnished, and rooted in reality. The traditional copier channel is facing a seismic shift, one that demands not just adaptation but transformation.

The Paper's Almost Gone. Now What?

 Executive Brief for Leaders in the Copier and Office Tech Channel

By the time you read this, the ship has already turned. Shipments are down. Devices sit idle. Even the most analog customers have begun scanning instead of printing. What unfolds is not a temporary dip in click volume or toner orders but a structural shift in how work gets done. Paper itself, as a workflow trigger, a verification step, a reminder mechanism, has started to dissolve.

Get our detailed report, here.

Printing-writing paper shipments fell 5 to 7 percent year-over-year last quarter, and overall capacity is down 7 percent compared to last year. Uncoated Free Sheet grades have seen the steepest drops. At the same time, packaging papers for labels, food-grade substrates and technical applications are growing as copiers lose their core media.

On the demand side, 90 percent of small and midsize finance leaders say they will be fully paperless within five years and one third target 2026 to reach that goal. Yet most admit they lack real-time visibility into cash flow. Manual processes remain embedded in daily routines even as SMBs sprint toward digital workflows. That disconnect is your opening.

Most office technology dealers still sell like it is 2013. Subscription this. Bundle that. Cloud connectors and app libraries. The model remains pushing boxes, managing print and swapping drums while hoping no one asks about ROI. That era is over.

They're Making Less: Near-1 million-ton Drop in Office Paper Capacity in 2024

Reinventing the U.S. Printing-Writing Paper Market

​​Walk into any corporate print room today and you’ll find paper sitting untouched. The copiers hum, but not for printing. They scan, they fax, they feed documents into cloud platforms.

Paper shipments are slipping by 5 to 7 percent each year. Meanwhile, packaging grades grow at 5 percent and digital billing cuts back-office print by nearly 30 percent . Dealers used to compete on toner prices. Now they compete on software integrations, AI analytics and sustainability guarantees.

This shift isn’t theory. It’s happening now. The ten steps in our report aren’t recommendations, they are the playbook for surviving and thriving when paper use becomes a relic.

Key Findings

90% of CFOs Just Declared War on Paper. Are You Still Selling It?

When finance leaders say paper is done, the only thing worse than ignoring them is selling like they never said it.

by Celeste Dame 🚀🧠

You’ve heard “paperless” before. Every few years someone waves that flag, and then the toner trucks keep rolling. But this time’s different. The warning didn’t come from a print analyst or a software vendor trying to move licenses. 

It came from CFO.com. 

That’s right, the people who write the checks are the ones sounding the alarm. And if you sell copiers for a living, you just got handed the clearest external signal we’ve ever seen: they’re done with paper, and they’re not looking back.

Woodhull LLC Goes All In on Employees with Full ESOP Transition

June 2025

DAYTON, Ohio – After 75 years of steady, family led growth, Woodhull LLC has taken a bold step in its evolution. The company has transitioned to a 100 percent employee owned structure through an Employee Stock Ownership Plan (ESOP). This move is a strategic shift designed to cement the company’s legacy, empower its workforce, and protect its future independence.

Signs of a Sale: Why GreatAmerica Might Be the Next Wells Fargo Acquisition

"Liquidity in Blue"

With regulatory shackles lifted and signs of internal restructuring underway, GreatAmerica looks primed for acquisition. Ray says Wells Fargo is circling, and the evidence supports him.

By Celeste Dame 🚀🧠

Ray Stasieczko didn’t start with speculation. He opened with a simple thesis: something’s going on with GreatAmerica, and it isn’t just routine repositioning whisper through regulatory filings, leadership exits, and carefully trimmed portfolios. For those watching closely, the whispers around GreatAmerica Financial Services have become deafening. A recent video commentary by industry voice Ray Stasieczko, host of The End of the Day with Ray, makes a bold claim: Wells Fargo is poised to acquire GreatAmerica.

At first glance, this might sound like barroom speculation or vendor gossip. But when you connect the dots-economic conditions, regulatory green lights, executive turnover, and strategic cleanup-the picture that emerges isn’t rumor.

Let’s walk through the key signals, the logic behind the move, and why Wells Fargo may soon hang its banner over one of the most respected independent finance firms in the country.

From Copiers to Cyborgs: Why Sales Reps Must Learn LLMs or Be Left Behind

This isn’t about saving the industry, it’s about saving your seat at the table.

This article was inspired by the timely and insightful work of Louella Fernandes and the team at Quocirca. Their 2025 "State of the Industry" report is not only essential reading for anyone in the print sector, it is a strategic call to action for those of us still clinging to legacy sales models. Louella’s research confronts the uncomfortable truths head-on, mapping out the very fault lines shaking our industry. Her clear-eyed analysis and bold projections served as the foundation for everything you're about to read.

If you're in copier sales, office tech, or MPS, I strongly recommend digging into Quocirca's full study. They aren’t just chronicling the changes. They're lighting the path forward.

Celeste

---

The office print industry is in the middle of an identity crisis, and if you sell copiers, it’s time to wake up or risk being replaced by the very machines we once ruled over.

According to Louella Fernandes and Quocirca's 2025 "State of the Industry" study, we are staring down the barrel of a 2030 where just 9% of customers say print manufacturers will own the customer relationship.

Selling to Digital Natives • The Imaging Channel

Selling to today’s buyer means showing up with relevance, clarity, and speed. In a world trained by TikTok and flooded

By Greg Walters

4 min. readView original

Selling to today’s buyer means showing up with relevance, clarity, and speed. In a world trained by TikTok and flooded with options, trust is earned before the first call. The buyer under 40 doesn’t want a demo, brochure, or “latest lease option.” They’ve already Googled the device, read a subreddit trashing your competitor, and found a blog from 2019 where your CEO promised to revolutionize workflows. You’re not their first stop. You’re barely the fifth.

Your prospects, from the auto shop to the F100 manufacturer, show up with a browser full of comparisons and can smell your pitch a mile away. They don’t want an education. They want relevance.

Back in the early 2000s, read more here...

Beyond Toner and Paper: How Dealers Can Pivot from Copiers to Humanoid Robotics

When service departments run dry of techs dealers are training foot-tall robots with private LLM brains to clear jams, swap toner and deliver secure prints, turning shrinking service margins into a growth engine.

By Cole Jensen

When the sun hits the service bay at 7 AM there are no horns or alarms, only the soft hum of fluorescent lights and the steady blink of copier status lights. A lone technician sorts through jammed pages and toner cartridges, every task a reminder that skilled labor is vanishing. Dealers and OEMs face a stark choice: dig deeper into a shrinking pool of service techs or teach a pair of servo-driven legs to do the grunt work.

Ricoh’s Fairyland Problem: When Growth Isn’t Progress

Inspired by Ray Staszak’s “End of the Day with Ray”

Ricoh’s digital services playbook looks strong on the surface, but weak margins, unclear financials, and questionable strategic returns paint a more sobering picture. Correction may only come through outside pressure and internal reckoning.

I watched Ray's recent breakdown of Ricoh’s FY2024 financials and couldn’t stop thinking about one image: Ricoh’s “Inkjet Fairyland” booth at a convention. That phrase stuck with him, and it stuck with me too. Because it’s not just about trade show kitsch. It’s the perfect metaphor for a company trying to sparkle its way through serious operational issues.

The Rep Who Never Sleeps: Why Custom GPTs Are the New Sales Team

The best reps in the world are no longer solo. They are building custom GPTs trained to match their voice and scale their presence. Prompting is not the goal. Projects are. This is how modern sales gets done.

​

by Celeste Dame 🚀🧠

​

​Most reps will never get past the surface. They’ll plug a few questions into ChatGPT, maybe ask for a subject line or a prospecting idea, and move on. A few will dig deeper. They’ll build custom GPTs that know their vertical, understand their tone, and draft follow-ups that don’t read like sales spam. And then there are the ones we train. The ones who move beyond prompts. The ones who don’t just use GPTs, they deploy them like teammates. That is where the real leverage begins.

Dex Imaging, LLC v. Impact Networking Ohio, LLC and Kenneth Vanden Haute: A Non-Compete Showdown in Northern Ohio

On March 17, 2025, Dex Imaging, a Florida-based office technology and managed print services provider, filed suit in the U.S. District Court for the Northern District of Ohio against its former executive vice-president, Kenneth Vanden Haute, and his new employer, Impact Networking Ohio, LLC. 

Dex’s complaint alleges that Vanden Haute breached a two-year non-compete and confidentiality agreement that he signed as part of Dex’s 2022 acquisition of Meritech East, an Ohio firm offering IT and print services. The case, docketed as No. 5:25-cv-00523, spotlights aggressive enforcement of restrictive covenants in a highly competitive channel and raises questions about executive mobility in the office technology sector (Justia Dockets & Filings).

If You’re Still Quoting by PDF, You’re Already Behind - Inspiration from the Year 2013

By Greg Walters

The convergence wasn’t a future event. It wasn’t even a prediction. It was a condition. And it’s here, embedded in systems you forgot you were still using. The blur between biological and mechanical, digital and physical, started subtle. Now it’s invasive. The tools you thought you controlled are controlling outcomes before you even ask. You didn’t miss a moment. You missed a migration.

New to Copier Sales: The Curse of the Verbal Close

Every single salesperson you’ve known, met, or will ever meet has been struck with the curse of the verbal close.

At first, you don’t see it coming. The client says yes. They’re nodding. They like the numbers. Heck, they even liked you sharing your grandma’s ravioli recipe, and people buy from people they like.

You email the lease, update the CRM, and someone congratulates you. Maybe you even ring the bell.

You’re excited, giddy.  Your prospect said “yes.”

Then it stops.

Why the Copier Dealer Channel Is Built to Power the Humanoid Revolution

I'll say it: "the humanoid robots aren’t coming. They’re here." 

And someone’s going to need to roll up their sleeves and get them installed, trained, and serviced in the real world. If you’re building one of these things, or investing in them, or dreaming up where they go next, here’s something you might not expect: the people who used to sell and fix copy machines might be your secret weapon.

This is for the C-suite folks at robotics OEMs. Give me 20 minutes and I’ll show you a national, field-ready service infrastructure that already exists, knows how to run a territory, and has been quietly waiting for what’s next. It’s the copier dealer channel. And they’re not dead. They’re just evolving.

The robots are already walking. Now it’s time to think about how they’ll get to the customer.

From Toner to Torque: How Copier Dealers Are Becoming the Next Robot Resellers

Robots aren't coming. They're already here—and the same folks who leased you an Edgeline are about to start installing androids in your front office.

By Greg Walters

This started as a Friday show about humanoids. Four of us on screen, no script, just shop talk and too much coffee. By the time the hour was up, we weren’t just talking about androids. We were outlining the next move for the entire dealer channel.

The copier guy is about to become the robot guy. That might sound like a gimmick or some clickbait prediction, but if you've ever sold, installed, or supported an MFP, you're closer to selling androids than you think. The gap isn't technical. It's mental. And it’s shrinking fast. That might sound like a gimmick or some clickbait prediction, but if you've ever sold, installed, or supported an MFP, you're closer to selling androids than you think. The gap isn't technical. It's mental. And it’s shrinking fast.

RollUpVille: How Copier Roll-Ups Hit the Rate Wall and What Comes Next

RollUpVille was born in 2016, when private equity sponsors began acquiring regional copier dealers, layering on unitranche debt and promising a swift transformation into managed service powerhouses. By April 2025, six flagship platforms—Flex Technology Group, Marco Technologies, Novatech, UBEO Business Services, Visual Edge IT, and DEX Imaging—collectively generated over $2.5 billion in revenue. Yet none has achieved a successful exit. Instead, rising interest rates, a persistent decline in page volumes, and slow MSP integration have compressed valuation multiples and stalled sale processes.

Epson’s Missed Opportunity: Inkjet Dominance Without the Drive

By Celeste Dame 🚀🧠

After watching Ray Stasieczko break down Epson’s FY2024 numbers on his show End of the Day with Ray, I couldn’t stop thinking about the gap between potential and performance. His analysis was sharp, his passion louder than Epson’s market presence in the U.S., and his central question stuck with me: if Epson’s print business is crushing it, why isn’t the whole company winning? 

Here’s my take.

Debt, Toner, and Silence: The High‑Wire Life of Visual Edge IT

David Ramos knew something was wrong the moment his security badge refused to beep. He pressed it to the North Canton door scanner again, but the light stayed red. Ninety minutes later Human Resources informed him he was “no longer aligned with leadership.” His next move was to open LinkedIn. “I am no longer with the company whose name I cannot mention for legal reasons,” he wrote. The post traveled through copier-industry chat groups before lunchtime.

Hey copier dealers. What Are You Going to Do When Print Goes Away?

Your Show Floor is Missing Something

Walk into any copier showroom today and you’ll still see the usual suspects: A3s lined up like armored dinosaurs, inkjets humming, wide format printers glowing under showroom lights. Some dealers now push cloud scanning, remote management, and cybersecurity bundles. Maybe there’s a clever pitch on water service in the corner. And yes, MpS is still alive, if you squint hard enough.

But behind all of that, beneath the polished floors and familiar sales scripts, there’s one question that doesn’t go away:

Still Can’t Find That Email: Andy Slawetski, Ai, and the Copier Channel’s Awakening

Andy Slawetski breaks through the hype surrounding Ai in the copier industry, showing how slow, quiet adoption, not breathless disruption, is where real change is already happening.

By Celeste Dame

When the Stramaglio Show sat down with Andy Slawetski, you could feel the easy camaraderie of two industry veterans trading memories and sharpening ideas. The episode offered plenty of humor, family stories, and heartfelt moments about charity rides and multi-generational business. But tucked inside the laughter and nostalgia was something else: a rare, clear-eyed view of artificial intelligence that the copier world needs to hear.

Andy Slawetski is not a hype man. He is a witness. His journey, from selling copiers fresh out of college to transforming his father's research company into a leading office equipment media platform, mirrors the arc of an entire industry. Now, with Ai rushing into every conversation, he offers a perspective that is neither cynical nor breathlessly optimistic.

“We’re scratching the surface,” he said about Ai. “With all the stuff we’ve heard for the last two or three years, I still can't find my email.”

The Hidden Giant: Why Print Still Pays the Bills at Canon

 

Despite its innovation narrative, Canon’s financials show that print remains its dominant profit driver, raising questions about transparency, strategic focus, and investor alignment.

Canon’s leadership has positioned the company as a diversified technology player, frequently spotlighting its innovation in medical imaging, AI-driven optics, and industrial print. In public forums such as a recent *Forbes* feature, the company emphasized its "record-breaking" 2024 results and aspirations to redefine its identity beyond imaging.

Yet the numbers tell a different story.

Konica’s Forecast Miss Sparks Wider Reckoning for Copier Industry

Ray Stasieczko’s analysis of Konica Minolta’s losses highlights a growing credibility gap between marketing promises and field realities.

By Celeste Dame

Special to The Wall Street Journal

In an industry historically driven by hardware specs and service contracts, a growing sense of disillusionment is spreading among front-line sales professionals. Amid the glossy webinars touting "Predictive Edge AI" and "Holistic Experience Layers," salespeople tasked with driving revenue find themselves grappling with a widening gap between corporate marketing promises and deliverable reality.

From Copiers to Cybersecurity: ImageQuest's Shift Mirrors Broader Digital Transformation Trends

Written by Grayson Patrick Trent

Nashville-based ImageQuest, once a conventional copier dealership, made a sharp pivot to managed IT services in the early 2010s, a move that positioned it ahead of an industry undergoing rapid collapse. By 2015, ImageQuest sold its copier division entirely, realigning its focus around cybersecurity, compliance, and network resilience.

Robots in the Channel: Why Copier Dealers Should Start Selling Androids Before It’s Too Late

 

By Greg Walters

It started like any other Friday livestream. Art was cracking wise, Kevin was deep-diving into data like a machine, and I was midway through a thought about Konica's 90-day walkout clause when it happened again. One of us mentioned a humanoid robot twitching on a meat hook. Another brought up water-powered muscle fibers. Suddenly, we were off.

Copier Salespeople Already Know How to Prompt. They Just Don’t Know It Yet.

By Greg Walters

You don’t need a computer science degree or a job title with “prompt engineer” in it to dominate this new Ai era.

If you’ve ever done a real needs assessment, framed a lease conversation, or positioned an A3 when the prospect thought they needed an A4, you already know how to prompt. You just haven’t called it that yet.

This article is for copier reps, sales pros, and anyone who's ever sold in the trenches and is now staring at ChatGPT wondering how to make it useful.

The Recession-Ready Sales Floor: Building a Culture That Embraces Ai, Collaboration, and Relentless Growth

By Celeste Dame

Imagine a sales floor that exudes energy and confidence, where every rep is equipped not only with advanced LLM tools but also with a spirit of collaboration and continuous improvement. In a time when economic pressure can drain morale and stifle innovation, this article describes how to build a team culture that transforms challenges into opportunities for personal and collective growth.

The AI Playbook for Copier Sales: from Cold Calls to Closing Deals

by Greg Walters  |  April 15, 2025

You’ve heard the buzz about artificial intelligence (AI) more times than you care to count. You’ve also repeatedly heard pundits scream about digital transformation, the death of the copier, and the ‘adapt or die’ mantra.

But this time, it’s true. This shift surpasses the transition from monochrome to color, the leap from analog to digital, the rise of managed print services, and even the expansion into managed IT. This time, everything, everywhere, all at once is changing.

The Paper Trail of Poison: What Receipts Are Leaving Behind

 

A fingertip away from the chemical quiet war.

Cole Jensen|Greg Report Ai 2026 Contributor

There’s a quiet toxin lurking in your pocket.

It’s not wrapped in a pill bottle or hiding in your tap water, it’s printed on paper, handed to you by default at a gas station, coffee shop, or the matinee ticket booth. You probably don’t give it a second thought. Most people don’t. But now, science is urging a rethink: you might not want to touch that receipt.

You’re not just selling copiers anymore

You’ve sold copiers through monochrome-to-color upgrades, A3 battles, managed print madness, and even the great “scan-to-folder” crusade. But now, a new contender has entered the ring—and it doesn't knock, it prompts. The era of artificial intelligence in sales is not a coming storm, it's the one that already hit. 

The only question left is: will you tell it what to do, or will it replace you with someone who does?

Title: Human First, Machine Second: Why Ai Can't Close the Deal for You

There’s a lot of noise right now about artificial intelligence rewriting the sales playbook. Some are already handing over the pen. But before we let a chatbot draft our closing arguments, maybe we should ask a different question: Are we replacing bad habits with good tech, or are we just digitizing the same tired mediocrity?

Konica Minolta’s New Dealer Agreement Raises Eyebrows and Alarms in Industry Circles

By Staff Writer | April 15, 2025

Konica Minolta Business Solutions U.S.A. recently rolled out a new dealer agreement and hosted a press event to explain the changes, but the move is drawing more questions than applause from those in the know. In a tightly controlled virtual “presser” with select trade press and analysts, the company touted its fresh strategy aimed at bolstering dealer competitiveness. Critics, however, say the event had all the hallmarks of scripted PR and little room for transparency.

The Second Awakening in Copier Sales: From Oversold to Overdue

By Greg Walters

There’s something about disruption that doesn’t just shake the house, it rattles the foundation. COVID did it. Remote work did it. And now, tariffs are doing it again. They’re not just inflating costs. They’re forcing our clients to lift the veil, walk into the server room, and ask, “What the hell are we paying for?”

We’ve been warning this was coming.

​Locking in the ‘Why’: Deep-Dive Tactics for Building an Ironclad Copier Selling, Value Proposition in Lean Times(like a recession)

#2

A Work by Celeste Dame

Picture a prospect sitting in a quiet office, not swayed by flashy features but seeking a true solution that restores stability and control. In lean times, every investment is scrutinized and every dollar counts. This article tells the story of how to peel away the superficial to reveal the core motivation behind your offering. It is about illuminating the gap between where a company stands today and where they long to be and then showing how your solution bridges that gap with precision and measurable results.

Stepping Into the Storm: How to Sell Copiers and Services in a Recession Using Ai-Fueled Strategies

#1

​A Work By Celeste Dame

Introduction

In a world of economic turbulence and tightening budgets, the need for effective, agile sales strategies has never been more important. This series of three articles, titled "Recession-Ready Sales: Harnessing LLMs to Thrive in Turbulence," is designed to equip sales representatives with both timeless sales fundamentals and modern Ai-powered techniques. You will learn how to navigate uncertain markets while leveraging Large Language Models (LLMs) as your dynamic partner in research, personalization, and negotiation.

Ask Us Anything LVIII: # Xerox Buys ITsavvy, and the Dealer World Tilts on Its Axis

What It Means for Independent Dealers, the Channel, and the Future of Selling

Xerox’s acquisition of ITsavvy gives independent dealers instant access to enterprise-grade managed IT services without the capital cost of building their own MSP infrastructure. It opens doors to new customers, changes competitive dynamics, and creates a new standard for what it means to sell “solutions”—but it also demands a mindset shift, new sales motion, and stronger alignment between print and IT services.

 “I’m rebranding the whole company,” Earl said, half serious, half grinning.  

The Machines Are Selling: Ai, the New Closer in the Room

By Robert G. Jordan

​

The first time I saw a chatbot close a deal, it was unsettling. The prospect had asked a technical question, something obscure buried halfway down a product sheet. The rep froze. The bot didn’t. With a cheerless efficiency, it fetched the data, cross-referenced it against two knowledge bases, then returned with a plainspoken answer.

​The customer nodded. The sale moved forward. And just like that, one more slice of the sales job was carved away.

You're Already Late: Ai Has Changed Copier Sales Forever

 The copier sales rep who ignores Ai isn’t competing with their peers. They’re competing with extinction.

By Celeste Dame

It begins with a simple idea. The tools we use shape the way we work. But sometimes, a new tool doesn’t just shape, it shatters everything that came before. That’s what Shopify’s CEO, Tobi Lütke, is talking about in his memo. It isn’t just a call to use artificial intelligence as a tool. It’s a declaration that Ai is the new baseline. Not optional. Not experimental. It’s the new starting line. Either you're running with it, or you're watching from the sidelines.

Now, take that mindset and drop it into one of the most resilient and, let’s face it, change-resistant sales channels in the world: copier sales.

Don’t Hire an Ai Consultant. Really. I’m Still Serious.

Originally published July 10, 2024. Revisited, April 2025.

🚀☄️

We’re still here.

A year ago, I said: Don’t hire an Ai consultant.

Today, I say: Still don’t.

You don’t need an intermediary. You don’t need a guidebook. You need a question and a pulse. Maybe twenty bucks for the premium plan.

​

Since that first post, the world has shifted, sure. But not in the ways we were promised. Executives scrambled. Consultants rebranded. LinkedIn filled up with “prompt engineers” and “Ai strategists” selling complexity where simplicity lives.

The truth?  

Post & Walters Ask Us Anything LVII: From Scanners to Cyborgs, This One Had It All

A live session that started with Twain and ended with android repair strategies. 

Just another Friday with Post Walters.

By Cole Jensen

It began like many other Fridays, with Greg Walters opening the doors to the always-chaotic, never-scripted stage of Post Walters: Ask Us Anything. On this particular episode, the fifty-seventh in the series, what began as a discussion about document scanning evolved into a far-reaching, fast-moving conversation about everything from humanoid robot maintenance networks to the failure of Ai sales webinars to actually teach anyone anything.

"Scan is the new black.” — Art Post

New to Copier Sales: Shifting into New Vertical Markets

We’ve talked about vertical markets before so you probably know that verticalizing your sales attention provides a structured way to grow sales. The more familiar you are with an industry, the better you can speak its language. Understanding common challenges builds credibility, and before you know it, you’re the go-to expert in that space.

But sticking to one vertical isn’t always the best move. Expanding into new markets opens more opportunities, helps you stay ahead of competitors, and keeps your sales pipeline full. You won’t max out an entire industry on your own, but competition can push you to look elsewhere. Shifting into a new vertical might not be top of mind when you’re still getting a handle on machines, software, and leasing, but it’s a natural next step that builds on what you already know.

​The Robot Revolution and Your Copier Dealer

​

How Office Technology Providers Could Own the Future of Humanoid Robotics

​

By Cole Jensen

​

It’s captivating to picture a near future where humanoid robots become as common in homes as microwaves and washing machines. Robots handling everyday chores like folding laundry, loading dishwashers, and even preparing simple meals is no longer just fantasy. Current technological advances suggest this could happen sooner than we think.

Still Standing: Xerox’s Relentless Crawl Back

- Celeste Dame

Xerox Holdings Corporation's announcement to acquire Lexmark International for $1.5 billion reverberates across an industry where every decision echoes through supply chains, service models, and competitive strategy. This merger, rather than a simple expansion of portfolios, signals Xerox’s latest attempt to realign itself in a sector it once dominated but now finds increasingly complex and fragmented.

Fujifilm’s Andrew Gunn Talks Disruption on Ray Stasieczko’s End of the Day with Ray

Fujifilm Cranks Up the Disruption Dial

by Celeste Dame 🚀🧠

“We’re democratizing the ability to do high-end production but at an entry and mid-level price,” Gunn. 

In the latest End of the Day with Ray, Fujifilm’s Andrew Gunn sat down with Ray Stasieczko for a candid discussion about Fujifilm’s escalating ambitions in production and business print. What began as a standard product reveal unfolded into an in-depth exploration of how this $20 billion global heavyweight intends to stir up the U.S. market.

Fujifilm Cranks Up the Disruption Dial

by Celeste Dame 🚀🧠

​In the latest End of the Day with Ray, Fujifilm’s Andrew Gunn sat down with Ray Stasieczko for a candid discussion about Fujifilm’s escalating ambitions in production and business print. What began as a standard product reveal unfolded into an in-depth exploration of how this $20 billion global heavyweight intends to stir up the U.S. market.

Straight out of Chicago, Gunn wasted no time. 

Dealers gathered around as the machines roared to life, filling the room with the scent of fresh ink and the rhythmic hum of possibility. “We did our big reveal where we launched three new exciting products,” Gunn shared. The lineup? The Revoria Press EC2100, the Revoria Press SC285, and the Jet Press 1160CFG, all engineered to deliver high-end production capabilities at prices that command attention.