Pages are falling. Everyone in the room knows it.
A3 and A4 still carry most dealer revenue, yet the slope points down. MPS never filled the gap. Managed IT helped some, not all. Water coolers add margin, but not a model. The tail that once followed every copier placement is thinning. So we built Crickets with a simple line that fits in a single breath. We bring robots to the channel and the channel to robots.
Start with what dealers already do well. Prospect. Run site walks. Map workflows. Quote leases. Deliver hardware. Stand it up on the network. Dispatch. Close the loop with a help desk that knows the difference between a ticket and a truck roll. That muscle does not disappear because paper drops. It repoints. AMRs and early humanoids give that muscle a new job.
Art laid it out clean. Dealers need to plan a legacy. If you want your company to matter five and ten years from now, you need a service tail that matches the way you already operate. Robotics offers it. Not a replica of 1986 copier economics. A modern tail. Firmware. Software. Training. Cybersecurity. Recurring support. Revenue that renews because movement never goes out of style.
We are not selling science fiction. We start with carts on wheels that move where you tell them. Tires to bays. Batteries to lifts. Paper files from desk to desk in places that still run paper. On the show floor in November, we run a simple office proof. A robot leaves home base, hits supply, goes to a device, drops a box next to the MFP, heads home. It reports into a small help desk app. Tickets pop as tasks complete. No heroics. Just movement, confirmation, and a repeatable loop.
