“You are not competing with a robot. You are competing with a dealer that sells one.”
This month, something a bit different. Robots. Specifically, selling robots. More specifically, selling against robots. Have I got your attention now?
First things first. This is not about smart AI voices on the phone, automated emails, or cool AI-generated copier videos. Selling against robots here means machines that move in the real world. They lift. They navigate warehouses, service departments, and cube farms on their own.
This is not science fiction. Not “The Terminator” or Will Smith running around in “I, Robot.” These are wheels, trays, carts, and floor jacks. No robot is going to cold call your contact at the auto dealership, conduct a needs assessment, run the site survey, build a proposal, and demo a duplexer.
That is not the competition.
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