The point was completely missed and timing was oblivious.
Given the current economic downturn, shifting employee priorities, and the emergence of new remote work tools, the appeal of returning to a physical office, even one as quiet as "The Cube," is downright ugly.
It's ironic that the new invention is called "The Cube."
It's possible to give Meta the benefit of the doubt and suggest that it's merely bad timing, but the reality is that the company is out of touch with the current situation. In fact, it seems like a rather obtuse move.
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Meta Platforms Inc., the parent company of Facebook, is developing a new solution to address the challenge of noisy office spaces. The company is rolling out a noise-canceling cubicle called "The Cube," which is designed to absorb sound from multiple directions and provide workers with uninterrupted, heads-down work. The Cube is similar to soundproof, echo-free anechoic chambers and offers a cocoon-like environment for employees.