Whiskey! Artificial intelligence. Two issues I am very passionate about; connectivity, convergence and revolution.
Bourbon is not immune to the latest technological wave. The production, promotion and legend that is Bourbon not unlike every other manufacturing, marketing or point of interest. There are processes and patterns. And as you know, artificial intelligence eats processes, recognizes the patterns and improves upon the entire system.
"the whisky is AI-generated, but human-curated" - Angela D’Orazio, Mackmyra's master blender/
It is natural to see AI applied to the creation of every complex product and bourbon may obtain a higher sophistication using AI as a tool.
Indeed, the niche is embracing this bold new world in a few different ways: