Robots That Dealers Can Sell - A Very Cool Webinar

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Robots just left the lab and walked into the channel. The Crickets Continuum will be joining BPO Media to talk all things robots and show copier and IT dealers where they fit, which use cases move first, and how the service model, GP, and training actually work. This webinar will show you how to turn copier know-how into robot revenue.

We’ll discuss three dealer-ready use cases, display a live movement demo, and provide the next steps for piloting. And as always, we will have live Q&A, and we know there will be questions!

Wednesday, November 19 at 10 a.m PT/1 pm ET

Why Copier Dealers Are Becoming the Backbone of the Robotics Boom

By Celeste Dame | Greg Report Ai 2025

I have watched the copier channel carry companies through more uncertainty than most people remember. Every transition from analog to digital, every shift in workflow, every surprise request landing late in the day. Dealers always found a way to keep customers steady. They made complicated equipment feel manageable because they showed up, listened, and solved what was in front of them.

That same experience is shaping the next chapter. Robotics is gaining attention, but what matters is how businesses absorb new tools without losing momentum. Dealers understand that part better than anyone. They earned trust door by door, meeting by meeting, and now those relationships are becoming the bridge to a technology most companies are still learning to understand.

New to Copier Sales: What’s this Robot Thing?

The Imaging Channel

 November 13, 2025 Greg Walters

“You are not competing with a robot. You are competing with a dealer that sells one.”

This month, something a bit different. Robots. Specifically, selling robots. More specifically, selling against robots. Have I got your attention now?

First things first. This is not about smart AI voices on the phone, automated emails, or cool AI-generated copier videos. Selling against robots here means machines that move in the real world. They lift. They navigate warehouses, service departments, and cube farms on their own.

This is not science fiction. Not “The Terminator” or Will Smith running around in “I, Robot.” These are wheels, trays, carts, and floor jacks. No robot is going to cold call your contact at the auto dealership, conduct a needs assessment, run the site survey, build a proposal, and demo a duplexer. 

That is not the competition.

Send the Scanner, Not the Staff

You know the walk. Print. Stand up. Cross the floor. Wait at the device. Shuffle pages. Walk back. Do it again because a page jammed or the wrong tray fed. Multiply by an office. Multiply by a day. That is lost margin with a badge on it.

Here is the pitch in one line. Put the capture to work where the work lives. Roll a scanner to the desk, the counter, the bay. Scan once, name right, route right, and be done. Dealers win because this looks like everything you already do, only on wheels. Clients win because people stop burning minutes on errands and start closing the loop at the point of need.

Production print stole headlines last week. Good. The heat on show floors tells you something real is moving. The same current is running through front offices and service counters. Paper is not gone. It has shifted shape. Receipts. IDs. Insurance cards. Repair orders. Contracts that still need wet ink. The traffic pattern is the problem, not the paper. Fix the pattern.

Open Standards for Office Robots: Lessons from Copier APIs

By Gabriela

Every closed console starts the same way: protection disguised as precision. Copier manufacturers built walls around their panels to guard reliability, security, and brand identity. For years, it worked. Then those same walls slowed progress. Integrations broke. Developers left. Dealers learned to live in translation between machines that refused to speak.

Now the robots are coming. And the question repeats: will we make the same mistake?

Post Walters: The Friday That Changed the Conversation based on Oct24

Friday nights in this business used to mean two things: catching up on service tickets and cracking open a bourbon. This one started the same way. Then Art, John, and Dion sat down, and by the time the hour was up, the whole copier world felt like it had tilted a few degrees toward the future.

We started with the usual;

Print United news, production sales, and who sold what on the show floor. 

But somewhere between Ricoh’s Android panels and Sharp’s rebranded Fujis, the talk got real. The old guard is still chasing speed, volume, and print quality while the next generation is talking open standards, autonomous systems, and robots that learn from service logs.

Standards Make The Sale: Twain, Dealers, And Robots That Behave

by Mason Bright

Standards are boring until they save your quarter. Anyone who ever wrestled a mystery driver on a Friday at 4 p.m. knows what I mean. Twain’s name lives on that quiet bridge between an application and a device. Software talks to a driver. The driver talks to the scanner or the MFP. Millions of machines run that way because a volunteer group wrote the rules and kept them current. That same discipline belongs in robotics if the channel is going to scale.

On the webcast, Kevin set the table. A robot is another hardware device. Not 300 dpi and duplex. Different verbs. Raise the mast. Turn left ninety. Pause until the corridor clears. Open a gripper. The application does not need to speak each dialect if a clean specification sits in the middle. Dealers do not want bespoke spaghetti in every account. They want an interface that survives an update. They want to write simple logic once and reuse it.