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Sunday, February 23, 2025

New to Copier Sales — Begin the Self-Training Journey With AI


Manager to new copier rep: “Learning how to sell copiers around here is like drinking from a fire hose.”  It’s one of the many sales mantras that echoes for eternity, and it’s timeless because it’s true.

Traditional learning methods consist of one person telling the newbie how they did it, how one method or a combination of protocols worked well for them, and the many thousands of other sales reps before them. This is not a lie, but it is not the entire truth.  As a matter of fact, the most used method of sales training is baptism by fire: “Here’s a list of the prospects in your territory, it’s a good one, reach out to every one of them and secure as many appointments as possible.”  That’s it.

Or should I say, that was it. Today, there is a new way for you, whether a new or well-seasoned selling professional, to take control of your learning process, move at your own pace, and build skills tailored specifically to your style.

I don’t want to be another person beating you over the head with artificial intelligence — but that’s exactly what I’m going to do. This new way is where artificial intelligence (AI) and large language models (LLMs) help, not as shinny gimmicks but as tactical, everyday game-changers.

Read it all, here.

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Greg Walters, Incorporated
greg@grwalters.com
262.370.4193