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Wednesday, August 23, 2023

"We Didn't Start the Fire": A Tale of Two Generations Through Billy Joel and Fall Out Boy


History Does Not Repeat - It Rhymes

In the annals of music history, few songs have captured the zeitgeist of their respective eras as vividly as "We Didn't Start the Fire." The iconic track, originally penned by Billy Joel in 1989, received a modern-day facelift by Fall Out Boy in 2008. Both versions serve as time capsules, chronicling the social, political, and cultural landscapes of their times. But how do these two renditions stack up against each other? 

Let's dive in.

Thursday, August 17, 2023

New to Copier Sales: Another Lesson in Basic Selling


In the article "New to Copier Sales: Another Lesson in Basic Selling" by Greg Walters, the author provides insights and advice for new copier sales representatives. With the plethora of tools available today, it can be overwhelming for newcomers to determine the best approach. 

Walters emphasizes that while sales managers may advise traditional methods like phone calls and physical visits, the landscape of selling has evolved.

Executive Summary:
  1. Evolving Sales Landscape: New copier sales representatives face a steep learning curve, with a plethora of tools and methods available. While traditional methods like phone calls and physical visits are still recommended, the modern sales landscape requires a more multifaceted approach.
  2. Five Essential Sales Tools: Greg Walters highlights five key tools for sales success: the phone, instant messaging, LinkedIn, emails, and face-to-face chats. Among these, the phone remains crucial, especially in the post-pandemic era where a human voice offers a unique connection.
  3. Multifaceted Sales Strategy: A successful sales strategy should integrate various methods. Starting with a phone call, building an online presence, and turning cold leads into warm engagements are pivotal. The ultimate goal is to provide a seamless and engaging journey for prospects, ensuring their transition into loyal customers.

Thursday, August 10, 2023

AI and the Digital Transformation: Reshaping the Future of Copier Sales


Out with the old, in with the AI: Copier sales just got a techy upgrade

In the ever-evolving world of copier sales, the digital age and AI are reshaping how we approach our prospects. Dive into how these changes are impacting the industry and what it means for the future of sales.

Executive Bullet Points:
  • The digital age has transformed prospects from passive recipients to active participants, conducting their own product assessments.
  • Artificial Intelligence (AI) is revolutionizing copier sales, offering real-time insights, and enhancing sales strategies.
  • Modern sales training must evolve, focusing on experiential selling and leveraging AI to meet the needs of informed customers

Contact Me

Greg Walters, Incorporated
greg@grwalters.com
262.370.4193