12/26/14
When the American colonists rejected the rule of monarchy, much of the world considered the rebellion doomed to fail. After all, the colonies were young, possessed a small army, and lived under an experimental governing structure. The disobedient rabble—the grassroots—would fall into line once the British military might come to bear.
Well, we all know how it ended, don’t we? And it all started with those considered to be “at the bottom.”
Fast forward 250 years, and while the discussions of today’s new world of work revolve around information mobility rather than taxation without representation, this idea of grassroots movements driving change is still embedded in our culture.
Today, individuals feel comfortable reaching out directly to C-suite executives of major companies or organizing and managing global conversations and events via social media platforms. In today’s transformative digital world, people have the same access to the same information as everyone else around them – anywhere, anytime. It’s an even playing field of knowledge and accessibility that did not exist at any prior point in our history.